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4 Proven Ways to Write Excellent Headlines

September 26, 2014 by · Leave a Comment 

Without a doubt, headlines either make or break content that you write. It is for this reason that a number of people often spend as much time working on the headline as much as they do for the rest of the article.

Of course, the reason for this is if your audience isn’t captured by your headline, then the rest of your article won’t.

Keeping this in mind, here are 4 proven ways to write excellent headlines:

#1: Keep it to 8 to 18 words

According to a survey conducted by Outbrain on headline length, a headline length of 18 words did best. In fact, headlines that were lesser than 12 words didn’t seem to do too well while those above 21 words suffered the same fate.

#2: Use numbers

Headlines with numbers does twice as better than those with plain headlines. For example, 30 Ways to Make Tea Drinking Enjoyable will be better than a headline which doesn’t have a number. Also, headlines with odd numbers do much better even numbers.

#3: Be as specific as possible

It is one of the classic headline rules to be as specific as possible. While both superlatives and numbers can add value to your headlines, being as specific as possible will also help greatly. For example, saying 312% improvement will look more plausible as opposed to 300% improvement that looks like exaggeration.

#4: Use Pictures

While this is common knowledge, people respond much more to pictures. So, it is a good idea to add an image near a headline can increase responses by almost 27%, according to a Guardian study.

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Brighton College Announces Guaranteed Paid Practicum and Free iPad with Internet Marketing Diploma Registration

July 9, 2013 by · Leave a Comment 

Brighton College has officially announced their newest promotion within their Internet Marketing Diploma program. To help equip students with the latest technology for their studies, Brighton College is …

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Brighton College Announces Guaranteed Paid Practicum and Free iPad with Internet Marketing Diploma Registration

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Internet Marketing Agency Ajax Union to Add New Check-Up Feature to KiwiSEO

July 5, 2013 by · Leave a Comment 

Over the next month, Ajax Union will introduce a new feature to KiwiSEO, the internet marketing agency’s onsite SEO analysis tool. The new check-up feature will provide a comprehensive monthly overview of a domain’s performance and will integrate tips for improving SEO efforts. (PRWeb July 05, 2013) Read the full story at http://www.prweb.com/releases/AjaxUnion/KiwiSEO-onsite-analysis …

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SEO-onsite-analysis/prweb10898439.htm” title=”Internet Marketing Agency Ajax Union to Add New Check-Up Feature to KiwiSEO“>Internet Marketing Agency Ajax Union to Add New Check-Up Feature to KiwiSEO

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New Lloyd Irvin Home Study Course Teaches How to Use Testing to Make Your Marketing More Effective

June 24, 2013 by · Leave a Comment 

CAMP SPRINGS, Md., June 24, 2013 /PRNewswire-iReach/ — Leading internet marketing expert Lloyd Irvin has this month published a new home study course teaching business owners and others how to use internet …

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New Lloyd Irvin Home Study Course Teaches How to Use Testing to Make Your Marketing More Effective

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Los Angeles Internet Marketing Company, Avital Web, Provides Online Marketing Solutions for Dental Practices

June 18, 2013 by · Leave a Comment 

LOS ANGELES, June 18, 2013 /PRNewswire/ — Dentists have unique marketing needs, but many busy dentists simply do not know where to turn when it comes to building and optimizing their websites. Avital …

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Los Angeles Internet Marketing Company, Avital Web, Provides Online Marketing Solutions for Dental Practices

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Learn Web Marketing Tips at the Performance Marketing Expo in Miami

September 10, 2010 by · Leave a Comment 

Come join the brightest minds in social media, search marketing and search optimization at the Performance Marketing Expo at the Eden Roc Hotel in Miami from September 27-29. You won’t want to miss this once-in-a-lifetime opportunity to learn from the Internet marketing masters along with networking with top retailers, merchants, affiliates and networks.

Hear some of the top online retailers in the country like Steve Madden Shoes explain how they were able to leverage social media platforms to increase their online visibility. Meet leading SEO firms like Submit Express and discover more about how to improve your site’s search engine ranking. And make new friends and potential business partners in a fun and exciting location.

Keynote speakers include President Obama’s New Media campaign guru Dan Siroker, leading technologist Michael Tchong and “Coupon Mom” Stephanie Nelson. To learn more about the Performance Marketing Expo, visit http://www.performancemarketingexpo.com.