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How Real Estate Agents can Use Blogging Effectively
August 14, 2014 by admin · Leave a Comment
Blogging is all the rage, but a lot of businesses fail to devote much time to their blogs. If you approach your blog with the intention of increasing readership, you will have a much easier time finding an audience. Blogging isn’t something you need to do every day, so lift that weight from your shoulders, but you will still need to focus. Here are some thoughts on how to blog effectively.
Guest Blogging
A guest blog is your chance to reach someone new. The World Wide Web has a surprisingly local focus these days, and if you look for local blogs you’ll find a ton that would be willing to share your opinion as a post. You’ll reach segments of your city that weren’t possible with your photo on a bench. Even if that person isn’t in your area, you’ll soon see how branding yourself online has huge benefits.
Personal Blogs
A personal blog isn’t your space to share your meal plan and exercise routine, although you could work that into a fun post that shows off the virtues of your local city. It’s your space to discuss the things that interest you, and hopefully your audience. Share the road trips your job takes you on, and the homes that you see. Share the fun parts of your city, so that when you entice others to pack and move they think of your name first.
Alternate Income
Blogging can also become an alternate source of income. Mind you, not one that will pay your bills. Blogging might cover small expenses for you over time, like covering the costs of office supplies or coffee. Running ads on your blogs, and doing public endorsements of sponsored products, are great ways to make a bit of extra cash on the side.
Stay focused on what makes your blogging interesting, and you’ll find that it pays off in the long run.
Source: Kuba Jewgieniew blogs on behalf of Realty ONE Group, a lifestyle brand that was named one of Inc. Magazine’s fastest growing companies for six years. Kuba Jewgieniew is an experienced, data-driven professional interested in bettering communities.